David Guerra, former president of Sporting de Gijón and director of Impulso España, the club’s new revenue generation division, sits down with Borja Mera, CEO of Siroko, to reveal what he had never shared before and unveil something historic. Why Sporting are still in the Second Division. What is really happening at Mareo. How much it costs to fight for promotion. What the Asturian derby feels like from the directors’ box. The night in Elda. And finally, the announcement no fan expected: the historic agreement between Siroko and Sporting de Gijón.
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